top of page

How to Start a Clothing Brand: Step-by-Step Guide

Writer's picture: Christopher PresleyChristopher Presley

Updated: May 7, 2024

How to create a clothing brand Step-by-Step Process


In the fashion industry, branding is one of the most important fashion goals. Consumers typically find themselves paying more for products from one clothing line than for similar products of the same quality from a different clothing line, simply because they recognize one brand over the other.




In this blog, we'll teach you the ins and outs of the fashion industry and everything you need to know to start a clothing brand from scratch.


STEP #1 - Graphic Design


Graphic design is the art or profession of visual communication that combines images, words, and ideas to convey information to an audience, especially to produce a specific effect. In other words, graphic design is communication design; It’s a way of conveying ideas through visuals and design

Software

  • AI

  • PH

Website

  • CANVA

  • LOGO

  • COLOR COMBINATION

Export

  • PNG/ JPEG





STEP #2 - Drop-shipping


Drop-shipping is an order fulfillment method that does not require a business to keep products in stock. Instead, the store sells the product and passes on the sales order to a third-party supplier, who then ships the order to the customer.


  • Mock-ups

  • Printful

  • Alibaba

  • Screen-printing

  • Heat Press

  • DTG




"Quality is the best business plan."

Hycacil Han, Author of 'Drop-shipping Ultimate Guide'



STEP #3 - Marketing


Social marketing has the primary goal of achieving the "common good". Traditional commercial marketing aims are primarily financial, though they can have positive social effects as well. In the context of public health, social marketing would promote general health, raise awareness and induce changes in behavior.


  • Social Assets

  • Commercial (ads)

  • TikTok

  • Instagram

  • Facebook

  • YouTube





STEP #4 - Website


Without a website, people may question your legitimacy as a business. Having a website is an opportunity to make a great first impression and give people comfort that you're a real business. Showcasing your brand to your prospective customers is one of the most important things that you can do.


  • ECommerce (online store)

  • Landing page

  • Shop (Product page)

  • Blog

  • Contact




STEP #5 - Ads/ Promotion


Ads/ Promotion industry used to call the attention of the public to something, typically a product or service. The definition of advertisement is the means of communication in which a product, brand or service is promoted to a viewership in order to attract interest, engagement, and sales.


  • Facebook Ads

  • Instagram Ads

  • YouTube Ads

  • Google SEO

  • Free

  • Discount

  • Coupon Codes



Need a Professional to Design your Clothing Brand


Fiverr is a global online marketplace for freelance services. Fiverr’s platform connects freelancers to people or businesses looking to hire.






Recent Posts

See All

Comments


bottom of page